{"id":2226,"date":"2025-01-24T04:45:29","date_gmt":"2025-01-24T04:45:29","guid":{"rendered":"https:\/\/onetiger.com\/?p=2226"},"modified":"2026-04-22T23:40:16","modified_gmt":"2026-04-22T15:40:16","slug":"adidas-and-puma-announce-cost-cutting-measures-amid-profit-pressure","status":"publish","type":"post","link":"https:\/\/onetiger.com\/bm\/adidas-and-puma-announce-cost-cutting-measures-amid-profit-pressure\/","title":{"rendered":"Adidas dan Puma mengumumkan langkah penjimatan kos di tengah tekanan terhadap keuntungan."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2226\" class=\"elementor elementor-2226\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6df66d7 e-flex e-con-boxed e-con e-parent\" data-id=\"6df66d7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c38209f elementor-widget elementor-widget-text-editor\" data-id=\"c38209f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Frankfurt \u2014 Gergasi pakaian sukan Adidas dan Puma merancang langkah penjimatan kos termasuk kemungkinan pemberhentian pekerja bagi meningkatkan keuntungan dan menghadapi cabaran pasca krisis.<\/p><p>Adidas menyatakan ia sedang menilai semula struktur perniagaan untuk memastikan \u201ckejayaan jangka panjang\u201d, dengan laporan media Jerman menyebut sehingga 500 jawatan di ibu pejabat Herzogenaurach mungkin terjejas. Ketua Pegawai Eksekutif Bjorn Gulden menumpukan usaha untuk memudahkan operasi syarikat selepas beberapa kontroversi, termasuk kesan pemutusan hubungan dengan Kanye West (Ye). Walaupun mencatat peningkatan keuntungan lima kali ganda pada 2024, Adidas menyasarkan peningkatan margin keuntungan daripada 5.6% kepada 10%.<\/p><p>Sementara itu, Puma melaporkan penurunan keuntungan bersih kepada \u20ac282 juta pada 2024, yang mendorong rancangan pengurangan kos termasuk \u201cperbelanjaan kakitangan\u201d. Saham syarikat itu dilaporkan merosot sebanyak 18% selepas pengumuman tersebut.<\/p><p>Kedua-dua syarikat kini berusaha memulihkan keyakinan pasaran, dengan Adidas menumpukan kepada penyusunan semula operasi dan Puma menangani prestasi kewangan yang lebih lemah daripada jangkaan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Frankfurt \u2014 Gergasi pakaian sukan Adidas dan Puma merancang langkah penjimatan kos termasuk kemungkinan pemberhentian pekerja bagi meningkatkan keuntungan dan menghadapi cabaran pasca krisis. Adidas menyatakan ia sedang menilai semula struktur perniagaan untuk memastikan \u201ckejayaan jangka panjang\u201d, dengan laporan media Jerman menyebut sehingga 500 jawatan di ibu pejabat Herzogenaurach mungkin terjejas. Ketua Pegawai Eksekutif Bjorn [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2229,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[12],"tags":[],"class_list":["post-2226","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/posts\/2226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/comments?post=2226"}],"version-history":[{"count":8,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/posts\/2226\/revisions"}],"predecessor-version":[{"id":42021,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/posts\/2226\/revisions\/42021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/media\/2229"}],"wp:attachment":[{"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/media?parent=2226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/categories?post=2226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onetiger.com\/bm\/wp-json\/wp\/v2\/tags?post=2226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}